ATV & Dirty Bike's
The routine half of every sales conversation, answered in seconds, at eleven at night, without ever inventing a price.
A sales assistant that answers customer messages day and night — accurately, in the way customers actually write — and knows the moment a person should take over.

What we delivered
- The complete assistant, end to end
- Answers drawn from the dealer's own product and pricing information
- Handover rules agreed with the sales team
Scope
Built for
- Customers asking before they buy
- Sales staff who receive the qualified conversations
01 Overview
A sales assistant on the dealer's Facebook page that handles the questions a vehicle dealer answers over and over — price, specification, instalments, delivery, photos — and steps aside the moment a conversation needs a person.
Small dealers here sell almost everything through their Facebook page and its messages: hundreds a day, most of them the same five questions, arriving at eleven at night, on Sundays and on holidays. A message left unanswered for more than a few minutes can be a lost sale.
The assistant takes that routine layer and leaves people the parts that need people: preparing an offer, resolving a complaint, closing the deal.


02 The challenge
The enquiries were not difficult. There were simply more of them than there were hours in the day — and they did not arrive during working hours.
- 01 Hundreds of messages a day, most of them the same handful of questions
- 02 Customers writing late at night and at weekends, expecting an answer now
- 03 The same replies retyped by hand, each one a chance for a wrong price or specification
- 04 Every message not answered within minutes a potential lost sale
03 The solution
Answers come from the dealer's own information, not from guesswork — and the assistant knows which conversations are not its to have.
Prices, specifications and conditions are held as maintained information rather than improvised, so the same question gets the same correct answer every time.
The assistant follows the conversation: it knows which vehicle is being discussed, and asks rather than guesses when two models would fit.
It recognises when a conversation stops being routine — a request for a formal offer, a call back, a problem after purchase — and stays quiet so a person picks it up.

04 Key capabilities
What it makes possible.
- 01
An answer in seconds, at any hour
Price, engine, speed, load, brakes, range, delivery, registration and warranty — answered immediately, including at eleven at night and on a Sunday.
- 02
Follows the conversation, not just the message
It remembers which model has been mentioned, asks when a question could fit two, and understands messages written without diacritics, with typos or in local phrasing.
- 03
Photos and video on request
Any way of asking to see the vehicle sends the gallery straight into the conversation, without a paragraph of text in front of it.
- 04
Never invents an answer
Prices are fixed and come from the record, it does not haggle or promise discounts, and what the business does not sell is stated plainly. Where the answer is not known, the assistant says nothing rather than making something up.
- 05
Knows when to stand aside
Requests for a formal offer, a phone call or help after a purchase are left for a person, and a conversation that has clearly ended is not dragged out.
- 06
Carries the enquiry to the handover
When a customer says they want to buy, it asks for contact details, recognises the phone number in the reply and confirms receipt — so a person picks up a conversation that is already qualified.
05 Business value
What changes for the business.
-
Routine enquiries are answered immediately, including outside working hours.
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The answer a customer receives is the answer the business would have given.
-
People spend their time on offers, complaints and closing — and a second shop can be added as a new module, not a new project.
An assistant that works nights and weekends, never guesses a price, and knows when to fetch a person.
DevHeist
